As consumer demands (and expectations) for intelligent conversational interactions increase, brands must find more efficient and effective ways to ensure those high-quality experiences.
With the proliferation of open source technologies, cloud and the API economy, organizations today have more access, control and choice in AI, speech, and advanced conversational technology than ever before—but it’s more than just APIs of course.
APIs are simply a way to access incredibly powerful tech – it’s what you do with that tech that counts. Applying conversational AI to real business problems is about more than just understanding words. It demands a deep understanding of industry context, a focus on concrete outcomes and a thorough grasp of the art and science of conversational design.
Register for this live webinar to learn:
- What open source technologies, cloud and the API economy can do for customer care leaders
- How leading brands are leveraging DIY capabilities to improve flexibility, speed time to market, and reduce development costs
- Strategies for designing consistent, conversational user interfaces across IVR, virtual assistants/chatbots and IoT devices
- Key considerations for making the choice to “DIY” or collaborate with design experts (hint: it doesn’t have to be an either/or)
- Real world examples of leading brands using conversational AI to differentiate their experience, reduce customer effort and frustration, and stand out in crowded markets
Meet Our Speakers
Senior Principal Product Marketing Manager
Rachel Ashby is the Senior Principal Product Marketing Manager for Nuance Core Technologies, automatic speech recognition, text-to-speech and transcription engine, and Nuance APIs, Tooling and Analytics. Before joining Nuance, Ashby worked in various worldwide marketing and sales positions at IBM, including driving IBM Cloud marketing strategy, development and execution for global multi-million-dollar campaigns. As an Associate Partner in IBM Global Services, she worked closely with some of IBM’s largest Fortune 100 clients to plan and deliver successful software deployments. Ashby has over 20 years of experience in the high-tech industry.
Director of User Experience, Technology Advancement Group
Eduardo is the Director of User Experience within Nuance’s Technology Advancement Group (TAG). His work on many international English, Spanish and French voice user interfaces for such industry leading corporations as US Airways, Wells Fargo, USAA, FedEx, Ford, Walgreens, Telefonica Movistar, Bank of America, JPMC, Fidelity, Citi, US Bank, Domino’s, Geico, Vanguard, Samsung, AT&T, Verizon, Virgin, MetroPCS, Sprint, and Sempra, give him a deep understanding of the user and business challenges of conversational, multilingual and multimodal omni-channel application design, development and implementation.
Execs In The Know
Chad McDaniel is a well-known advocate for the Customer Management Executive. He works tirelessly to showcase the success of today's Customer Executive.
Execs In The Know believes that advancements in customer success are created when leaders share experiences, outlooks and insights - “Leaders Learning From Leaders.” Our mission is to provide measurable value to the corporate customer executive, by delivering customer experience improvements, in an efficient and effective manner.
Execs In The Know connects customer professionals to valuable content, thought leadership, industry insight, peer-to-peer collaboration and networking opportunities. We support the customer professional in a live format by hosting national events (Customer Response Summit) and conducting a series of Executive Think Tanks.
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